Let’s talk about action.

Tiny action is better than no action hands down, any day of the week. Watch the video for a breakdown of this process and some great examples of how you can take small actions to move your business forward.

Take one small action now — signing up for my Interior Design Biz CEO™ coaching program — to move your business forward immediately.

Read more about getting unstuck.

 

Transcription

I recently created a blog post about getting unstuck. It was a broad overview of the topic, but today I want to break down one of the important steps to get unstuck. If you want to read about what it means to be stuck and how your mindset controls your “stuckness,” I’ve included a link to that post here.

Now, let’s talk about action. Tiny action is better than no action hands down, any day of the week. So, let’s say you’re stuck in the area of business finances. You don’t know where you’re money is going each month, it comes in, it goes out, and sometimes you can pay yourself. And sometimes maybe you don’t. But it all feels overwhelming. You don’t like math or finances. Etc, etc. Once you change your mindset about it, you have to take a small action. It might be as simple as researching a budgeting system that could work for you. Or creating a spreadsheet to track the money that is coming in, when you expect to receive it, and what percentages will be dedicated to what bills, savings, payroll, profit, etc.

Now, you might be thinking, I have a bookkeeper for this. But bookkeepers most often just track what’s already happened — the money that has already gone into and out of your account. I want you forecasting what’s going to happen in the future, so you can control the outcome instead of simply responding to it afterward.

Here are the small actions you might take:
Spend 10 minutes researching budgeting tools (I suggest looking into YNAB, You Need a Budget. It’s an online tool that allows you to dedicate money to different accounts to cover different expenses either current or in the future.)
Create a spreadsheet with payments that will come in over the next 3 months
Dedicate percentages of those payments to upcoming bills, payroll, profit, etc.

Let me give you an example of how this can be beneficial. I won’t name any names because I didn’t get express permission to share this story, but I have a client who works with a contractor who is extremely slow at billing. So, slow that sometimes it can be months before he gets around to it and next thing she knows she has a bill for like $20k. She’s tried everything she can to get him to be more efficient, but it just doesn’t work. And she has to keep working with him — he’s an integral part of her business.

My suggestion to her, instead of feeling like she has no control over the situation — hence, stuck — is to quickly review her bookkeeping reports that will show how much she pays this contractor on average each month. Then she can set a percentage of each check that comes in over a month to be paid to this contractor. That way, she’s making payments on her timeframe instead of waiting for his. (Now, she is a home stager, so her payment structure might look a lot different than yours, but this gives you an idea of how to future forecast instead of living by what has already happened.) It’s a small action that results in no longer being stuck, and with that comes peace of mind about an issue that was causing her stress.

Here are the small actions:
Review bookkeeping reports and calculate average monthly expense
Dedicate a percentage of incoming revenue to this calculation despite not having a bill for it

Let’s take a look at another you might be feeling stuck. How about marketing? I’ve been talking a lot lately about how it’s important to start and/or keep marketing even when things are slow and you’re inclined to stop spending money. You have to market your business — and waiting for referrals is not a marketing strategy that is sustainable.

So, you might be thinking, “I don’t know the first thing about marketing. There are so many social media platforms, should I be emailing people, print advertising just doesn’t work … so, I don’t know what to do.” And, in turn, you do nothing. And then you have long periods of no new prospects and no new clients. And then you’re stressed about that.

It’s time to take a small action. First and foremost, if you have an email list, start emailing that list immediately. If you don’t have an email list, compile one from all of your past clients and prospects for whom you have email addresses, and make sure from here on out, you’re collecting an email address for everyone who inquires about your services. (Chances are you do this because it’s such a basic form of communication, but now you need to use those contacts.)

Here are the small actions:
Gather email addresses in a spreadsheet
Research email service providers (Mailchimp is cheap and easy is you have a small list and are just starting out)
Set up an email account
Upload email addresses
Create and send your first email
Set a schedule for emailing your list once a week or month
Continue to capture email addresses — from both clients and prospects — and add them to your list

Do you see now how breaking these big topics you’re “stuck” about into tiny actions can make a difference? If you’d like more help on taking small actions and getting unstuck, my Interior Design Biz CEO™ coaching program might be the answer you’re looking for. Click the link below to learn more about it.

Take one small action now — signing up for my Interior Design Biz CEO™ coaching program — to move your business forward immediately.